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Latest News / Shell LiveWIRE entrepreneurs help Make the Future

Global Shell LiveWIRE entrepreneurs celebrate ideas and innovation at the Make the Future Festival, London.

Innovative entrepreneurs supported by Shell’s LiveWIRE and Springboard programmes have joined together in London to celebrate Shell’s #makethefuture campaign, which inspires change through entrepreneurialism to help tackle the challenge of producing more and cleaner energy.

Shell’s support of young entrepreneurs with bright energy ideas was unveiled at ‘Make the Future London’ on 30th June; a festival of ideas and innovation at Queen Elizabeth Olympic Park as part of the company’s response to the global societal challenge to reduce emissions and increase access to affordable energy.

Fifty of the world’s smartest entrepreneurs who are currently helping communities across the world with solutions to gain access to affordable and cleaner energy took centre stage at Make the Future London. Through virtual reality and hands-on science experiments, visitors were able to experience a glimpse of the technologies first hand, including wind turbines harnessing the air of passing cars, light powered by gravity, and meals cooked using recycled coffee waste.

Royal Dutch Shell CEO Ben van Beurden said, “One of the biggest challenges facing the world today is how to produce more energy for economic growth, while significantly reducing carbon dioxide emissions. Collaboration and entrepreneurialism are paramount to finding solutions to meet these challenges, which are the cornerstones of our #makethefuture campaign.”

Some of the Shell LiveWIRE supported entrepreneurs from the UK featuring at Make the Future included:

·         bio-bean – deploys an industrialised process to recycle waste coffee grounds into advanced biofuels

·         Pavegen – develops smart flooring tiles to convert energy from people's footsteps into electrical power

·         Adaptavate – produces a biodegradable alternative to plasterboard to enhance sustainable housing

Tom Robinson, the entrepreneur behind Adaptavate, was also the focus of one the festival’s biggest brainstorms, known as the Shell #makethefuture Accelerator. The event, designed to take Adaptavate to the next level, helped Tom with three key business challenges that he is currently facing, including scaling, manufacturing and resourcing. It also involved an audience of entrepreneurs including Blaise Belville, Founder of Boiler Room, the online music platform, and Eben Upton, Founder of computer tech company, Raspberry Pi.

Other Shell LiveWIRE alumni attendees included:

·         Capture Mobility – supported by Shell Tameer in Pakistan, and now located in Scotland, creates hybrid wind turbines for harvesting solar power, and wind energy from traffic turbulence

·         Insolar – supported by Shell Iniciativa Jovem, the Shell LiveWIRE programme in Brazil, empowers communities by enabling them to build up local solar energy capacity

Henrique Drumond from Insolar, recipient of last year’s Shell #makethefuture Accelerator, said, “Access to energy is something most of us take for granted, yet in many parts of my hometown in Rio, the reality is very different. Through the collaboration with Shell I have been able to make my vision come true. I’m so excited that together we will light up the Santa Marta community, a favela in Rio de Janeiro, through the power of solar energy and most importantly, provide a lasting benefit to the local community.”

The global #makethefuture initiative also represents the culmination of several high-profile projects over the past two years to raise awareness of the energy challenge. In 2014 and 2015, in partnership with Shell LiveWIRE winner and entrepreneur Laurence Kemball-Cook from Pavegen, Shell installed the world’s first player and solar powered football pitches in Rio de Janeiro and Lagos, Nigeria – the first with the help of global football icon Pelé and the second with global recording artist Akon.

Speaking at Make the Future London, Malena Cutuli, Global Head of Integrated Brand Communications at Shell, said, “Shell recognises that some of the best ideas come from outside our business, which is why we are helping some of the brightest innovators in the world to accelerate the development of their bright energy ideas. We are proud to celebrate our support of entrepreneurs through our #makethefuture campaign, which comes to life at Make the Future London. People are able to see, feel and really get to grips with some of the brightest energy ideas from around the world, created by inspirational young entrepreneurs and really immerse themselves in the conversation around the global energy future.”


 

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